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men deserve to look pretty too
Pandora
As the lines between masculine and feminine fashion blur, more men want to wear jewellery, but don't know how to style it. That's why Pandora wants to uplift those men and teach them all they need to know, so they can feel pretty too.
Posters
Podcast
Podcast sample
00:00 / 00:37
Sponsor an episode of a Menswear podcast about jewellery to help educate men on styling it. Present the episode information in a casual way to make the topic seem less intimidating.
Workshop
A men’s styling workshop ran in Pandora stores where participants learn how to accessorise with different items, like rings, necklaces, bracelets, etc, to form a solid foundation from which they can eventually cultivate their own sense of personal style.
Participants also get to try on several pieces from Pandora’s collection and receive a discount at the end for any pieces they’ve fallen in love with.
A judgement-free environment for men to explore self-expression and personal style.
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